Digital Strategy ~ SEO ~ A.I. & SaaS Consultant
Bio
Carrie Lazzell is a Digital Marketing Strategist with over 17 years of experience driving digital transformation and marketing performance across B2B and B2C industries. She is a full stack marketer that specializes in SEO & the profitability of the digital ecosystem for clients consistently delivering measurable growth in ROI for clients.
Committed to innovation, transparency, and data-driven decision-making, Carrie partners with businesses to maximize digital efficiency and market presence. Passionate about emerging technology, she helps businesses integrate AI technology, SaaS solutions, CRM systems, and cutting-edge digital strategies to stay ahead in a competitive market.
Experience | Skills | Services
B2B Industries
Carrie has successfully enhanced the performance of B2B businesses through strategic marketing campaigns and projects across diverse sectors, including advertising agencies, manufacturing, building materials, industrial supplies, and Software Platforms (SaaS).
B2C Industries
Carrie has successfully enhanced the performance of B2C business sectors through brand strategy, SEO, lead generation & website optimization including: medical, automotive, real estate, trade schools, home services & financial services.
SEO | Marketing Automation | Advertising
Carrie has extensive experience with leading software solutions and is trusted by clients to audit and recommend systems that align with their business goals, enhance ROI, and improve operational efficiency. She stays at the forefront of MarTech innovations, including AI advancements and search engine algorithm updates, providing clients with a competitive edge through continuous process optimization.
Expertise
Carrie is a versatile digital marketing strategist and full-stack marketer, recognized for her leadership and advisory expertise in guiding business owners. She specializes in software consulting, AI technology integration, website UX audits, marketing automation, lead generation, and SEO strategies. Her skill set includes Google/Bing Ads management, YouTube optimization, social media marketing, content creation, video marketing, CRM project management, digital strategy development, data analytics, and event marketing. With a collaborative and results-driven approach, Carrie empowers businesses to innovate and achieve measurable growth.